DATA & ANALYTICS

Data is crucial in ensuring your business thrives in today’s fiercely competitive digital world. With our keen insights and technical expertise, we’ll help you identify key challenges so you can make data-informed business decisions and optimise your marketing efforts so they perform better for you.

WHAT WE DO

One of the challenges businesses face today when it comes to data is its poor quality. This can be attributed to its inaccuracy, incompleteness, unreliability, irrelevance, and untimeliness. We take a holistic, outcome-focussed approach to derive insights from your available data, and source for new data that is correct, consistent and usable to accelerate your ability track KPIs and achieve your business objectives.

1. ANALYTICS AUDIT & DATA STRATEGY

• Measurement Planning
• Google Analytics Audit
• Adobe Analytics Audit
• Google Tag Manager Audit
• Data Quality Assessment

2. ANALYTICS & TECHNICAL IMPLEMENTATION

• Google Analytics Set Up
• Google Tag Manager Installation
• Mixpanel Analytics Implementation
• Conversion Rate Optimisation (CRO)
• Martech Implementation Support
• Data Warehousing and Management

3. DATA & ANALYTICS CONSULTING

• Google Analytics Consulting
• Privacy and Data Accuracy Assessment
• Data Strategy
• Advance Customer Analysis

4. REPORTING & DATA VISUALISATION

• Custom Google Data Studio Dashboard
• Tableau Dashboard
• Power BI Dashboard
• Report Automation
• Custom Web Dashboard
• Data Integration and ETL
• Ad-hoc Reporting and Analysis
• Custom API Connector Development

Why Work With Mediatropy

Holistic approach: As an independent full-service agency, we offer a one-stop shop for digital marketing services that enable through-the-line and end-to-end support for our clients.

In-house team: Our team of dedicated digital marketing experts collaborate across digital skill sets to develop and execute effective digital marketing strategies.

Multi-market experience: With our regional presence across Singapore, Indonesia, Hong Kong, China, Vietnam, Thailand, and the Philippines, we provide the local market expertise you need.

Integrated digital agency: We’re a multicultural and diverse team that works closely to deliver the best ideas, no matter the brand or industry they’re in. To date, we support clients from sectors such as hospitality, luxury, fintech, beauty, fashion, healthcare – with more to come.

Let's Get Started

Don’t be shy — say hello and we’ll be glad to kickstart your next exciting digital marketing journey.